Special Event Marketing
The greatest
challenge facing companies who want to conduct business with home-based
businesses is how to reach them. It has been impossible for most companies to
create a cohesive program that would allow them to consistently reach home based
businesses and others who work from home,
For example:
The NAHBB currently recognizes more
than 200 classifications of home-based businesses. If a company is participating
in our special events marketing program and wants to reach potential home-based
business customers before they start their business, they could elect to
participate in our private seminars and workshops. These workshops will attract
individuals who are thinking about starting a business. Secondly, if you have a
business opportunity for individuals who want to work from home, you might
consider sponsoring a Business Opportunity Session and/or Business Expo.
Finally, if you want to improve your image with home-based businesses, you could
become a sponsor of the NAHBB‘s national convention. There are many other
networking and business support programs and services available that could help
your company reach this unique niche market. Our special event-marketing package
includes private seminars, workshop, home-based business days & expos,
business opportunity sessions, trade shows
and annual conventions.
Special Event Marketing is the single
most effective way to target customers for your products or services. Local and
nationally held seminars allow our joint marketing partners to target groups
that respond best. Selected companies can use seminars and workshops to draw
potential customers to business expos and trade shows. Getting an exhibit booth
at a special event could mean the difference between the success and failure of
your idea. Single source mailing is also available to you.