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Globalization of the
World’s Markets "Companies
must learn to operate as if the world were one large market-ignoring
superficial, regional and national differences" writes Theodore
Levitt in the Harvard Business review. He further states that there
are, "differences
in national and international preferences. Gone are the days when a
company could sell last year's models or lesser versions of advanced
products in the less
developed world and gone are the days when price
margins, and profits abroad were generally higher than at
home". Global
competition spells the end to domestic market domination. Even small
local markets, which used to be protected from distant competitors,
feel the pressure. Companies that do not adapt to these new global
realities will fall victim to those that do. There are
many manufacturers who make exportable products but are not selling
them abroad. They lack the capital, knowledge and experience to market
them internationally. Manufacturers by their "business
nature" are conservative marketers, usually building outlets for
their products over a long period of time, in many cases years.
However, with the increase in foreign competition, they will have to
use a more aggressive marketing style to compete in the new global
marketplace. Small manufacturers are turning to global marketing
networks to help them market their products/services abroad. Innovative
Traders The
speed and size of transport along with technological advances have
accelerated competition in the global marketplace beyond the ability
of most small companies to keep pace. Historically, international
trade catered to large manufacturing firms supported by the
government. Indeed the information needed to pursue trade abroad, came
directly from government agencies and favored manufacturing with gross
sales in excess of six million dollars. This
effectively shut out smaller firms and independent traders who might
have products suitable
for international distribution but could not meet the government’s
level of volume. However, in the expanding areas of international
trade, there are substantial business opportunities for small and
mid-sized companies. Many
small firms in the With
increased competition the field of international trade has now shifted
from the supply side, where the manufacturer reigned supreme, to the
demand side where the market rules. The expanding global marketplace
will provide greater opportunities for individuals who want to become
international trade agents, brokers and/or establish their own global
trade businesses. CERTIFICATION PROGRAMCertified International Trader (CIT)The Exporter Incubator's CIT training is taught through a home correspondence program. It is a 12-week training program that is especially designed for exporters and importers. Individuals who successfully complete this course will be awarded a certificate of certification by the International Association For Business Organizations (INAFBO). Additionally, Independent Traders who complete the CIT training program have the option to start their own international trade business or stay within the International Traders Network (ITN). Top CITs are invited to join an affiliate export/import management company with an agency attached. These independent traders are trained to get exclusive territorial and marketing rights from manufacturers. 12-session Home Training ProgramWho should attend: Individuals who want to work with manufacturers as their exclusive export/import agents or independent traders who want to start their own international trade business. Foreign Trading Partner (FTP) Many are called but few are chosen Our Certified International Traders trade in Europe, Asia, Africa, and North and South America, and can use our Internet HomeSite System Access System to trade in more than 150 countries. Our CITs are able to get more exclusive rights for their portfolio products than any other independent group of traders. To enter our training program one must have a basic understanding of trading and current global trading events. If you have decided that this is an excellent field to enter, the Exporters Incubator Training Program offers the best training program for you. To qualify for our CIT Training Program one must posses a special leadership quality. If you are the type of person who needs to cross all your "tt's" and dot all your "ii's" then international trade might not be for you. In the global market place there is no single law, but instead each country has its own laws. Each candidate for our training program must qualify based on their own background and experience. To schedule a pre-qualification interview call: (410) 367-5309 Email: nahbb@msn.com) |
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